User research and collaboration guide series

Recruiting, compensating, and protecting users

Information on recruiting, compensating, and protecting user research participants.
Illustration of a woman using technology to show a workflow process

Recruitment

Method: Recruiting users

What

Recruiting in the user research context is finding people to interview or test your product.

Why

Recruiting people who represent your core user group is a critical and often overlooked part of research. Working with the right users matters more than using the perfect method.

How to do it

Seek out people who:

  • Are trying to use your product at the moment
  • Have recently tried to use your product
  • Have used the thing you are working on less recently
  • Have used something like what you are working on, and are likely to use what you are working on

Reach them through: 

  • Relevant community organizations
  • Impromptu requests in or near the relevant environment
  • Your personal and professional network
  • The new or existing website
  • Existing mailing lists
  • Recruiting services

Time required

1 to 2 weeks for up to 9 participants